Design / Art Direction
The branding solution intertwined Huon's focus on obtainable luxury with their obsession with detail. Inspired by the pattern and structure of the Huon pine, this elegant and refined approach seamlessly combines a luxury feel with elements that evoke an authentic connection to nature. Providing an approachable brand platform that is equal parts sincere and innovative.
Agency - SMART/McCann Worldgroup
Creative Team - Ben Davis, Jackie Dewar, Brooke Dobbie, Chloe Hay & Alex Moore
Web development - Tim Carden
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